Sony Music Latin
Over the years, we’ve teamed up with Sony Music Latin for a variety of artist debuts, activations, and releases.
Marc Anthony “Mala” Release
Manuel Turizo “Dopamina” Release
Monsieur Perine’s US Debut
Nicki Jam “Jammy Burger” Pop-Up
Fonseca Press Junket
MARC ANTHONY
We teamed up with Magnus Media and Thumb Fighter to produce Marc Anthony's “Mala” release strategy for Sony Music Latin. We had the opportunity to spearhead the art direction for the official artwork of “Mala.” We also generated a two-faced “Mala” IG filter, produced teaser social content, and built buzz with talented content creators like @kyliesheaxo @dedos.bailarines1 @enola.bedard @juniorandemilyalabi @bailaconmicho. See some of the content here.
DOPAMINA RELEASE
We worked with Sony Music Latin to creatively concept and produce Manuel Turizo’s album release showcase for “Dopamino” at the ITG industrial rooftop in Downtown Miami. Sponsored by Don Q Rum and Veza Sur Brewing Co., the event was brought to life with lighting installations, neon photo booths, dance choreographer, specialty food & drink, and key names in Latin Music in attendance where the CEO of Sony Music Latin, Alex Gallardo presented the artist with his first Platinum record.
Monsieur Perine’s US Debut
Riding on the success of winning “Best New Artist” at that year’s Latin GRAMMY Awards, we brought Monsieur Perine to Miami for their very first free concert in the US. The outdoor concert saw over 1,000 guests in attendance and featured curated food, decor, and vendors inspired by the band’s Colombian roots.
Nicky Jam Jammy Burger Pop-Up
Riding on the success of winning “Best New Artist” at that year’s Latin GRAMMY Awards, we brought Monsieur Perine to Miami for their very first free concert in the US. The outdoor concert saw over 1,000 guests in attendance and featured curated food, decor, and vendors inspired by the band’s Colombian roots.
Fonseca Press Junket
We produced a press junket for Fonseca's “Cartagena” featuring Silvestre Francisco. From venue scouting and confirmation, to event concept, logistics, catering, and full event production, the special event came to life inside the oasis at Upper Buena Vista with key media from the international entertainment industry in attendance.
